CUPPING is an ancient healing technique practiced for thousands of years, originating in China and Western Asia. Using suction to draw blood towards the skin and away from problem areas, it can therapeutically address arthritis, joint pain, carpal tunnel syndrome, headaches, migraines, and high blood pressure.
Neuromuscular therapist, LAUREN FABIA, runs MOTHER CUPPER THERAPIES out of the Los Angeles South Bay. A former athlete who came to the practice through injury, she's built a business around physiology-based bodywork - not cosmetic therapy. Mother Cupper addresses underlying issues and trauma held in the body.
Lauren came to me with clear goals: establish a professional brand presence as her client list expanded, support future growth into complementary therapeutic realms like yoga, and launch a line of at-home restorative products, including therapy balls and silicone suction cups.
Targeting an active, athletic audience, Lauren wanted brand imagery that felt more like performance sportswear than spa aesthetics. "Strong, clean, balanced, not overly decorative. I don't run a spa. I cater to people who move and are searching for an effective way to restore their minds and bodies."
