KYLER BENJAMEN STURTZ lives in Venice, California, rides motorcycles, and is big into perfecting his biscuit recipe. To that end, he is starting his own breakfast food pop-up in Los Angeles.
Kyler was looking for a visual identity that brought together his interests in motors, art & graffiti, bar culture, and, of course, BISCUITS.
The design of BENJAMEN BISCUIT CLUB needs to communicate that these hand-made biscuits are tasty AF and come from the type of grit & personality that only a place like Venice, CA could deliver.
